#1 - Design is a Job (CH1) by Mike Montiero

In the first chapter of Design is a Job, the author ultimately is describing the the real role of a "creative" (in this case, a designer) and how they aren't as "magical"as some people may think. They have to take in feedback, even if they think it's pointless and useless. The author also discusses how the designer chooses their specific area of interest based off of a problem that they want to fix, within a set of constraints. One major thing I took from this reading is that if a designer is trying new and innovative forms, those forms still must serve a purpose, or else they are just there for the sake of being there. The author also makes a point that  anything a designer makes needs to be sellable. Also, respectfully insert yourself and don't wait to be asked.